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Bringing Soft Avant-Garde to Everyday Life

Enjoy Freedom of Fashion

A mix of toughness and femininity

Interlacing with lavish elements

Lead to the transformation of Avant-Garde

to a unique yet soft and wearable fashion style to cater to our everyday life


Tayama San always pursues creativity on designs to keep the brand evolving.  The use of black and white hues in different ensembles to bring forth elegance, sportive and androgynous aura; floral motif, ruffles, asymmetric details are always on to represent the spirit and marrow of the brand and avant-garde.  

Pair up with items in simple silhouettes and gentle layering, the irreplaceable soft avant-garde style is spot on.

Embellishing core elements on denim, artistic rendering of the leaf pattern highlights the free spirit of the season, explore these elevated Soft Avant-Grade concepts with nowadays fashion trend.

Fringe Trim Jean Like Pocket Denim Jacket

ATS Tie Dye Denim Tunic Blouse 

Denim Pleated Mesh Skirt

Cotton Nylon Layer Hem Spring Jacket
Leaf Shadow Cotton Linen Dress
Cotton Nylon Layer Hem Spring Jacket


Ruffle Side Blouse 

Leaf Shadow Cotton Linen Print Skirt